Unlock the full potential of Apple Ads
The key to a successful ad campaign is bid optimization at the keyword level. SpendOwl gives you real-time ROAS tracking and actionable insights to maximize your ROI.

Everything you need to optimize your campaigns
SpendOwl brings together all the data you need to improve your ASO strategy and increase downloads.
Real-time ROAS Tracking
Track return on ad spend in real-time with revenue attribution from RevenueCat, Adapty, and App Store webhooks. See ROAS at campaign, ad group, keyword, and country level.
Easy Integration
Connect your Apple Ads account in minutes. Our SDK handles attribution automatically.
Keyword Analytics
Analyze keyword performance at granular level. See which terms convert and optimize your bids.
Country Breakdown
See performance by country and optimize your geographic targeting strategy.
Cohort Analysis
Track how revenue develops over time with cohort ROAS. See day 1, 7, 14, and 30 retention to understand true LTV.
Open Source SDK
Our attribution SDK is fully open source. Inspect every line of code that runs in your app before you ship it.
Up and running in minutes
Three simple steps to start tracking your Apple Ads ROAS.
Connect Apple Ads
Link your Apple Ads account with a few clicks. SpendOwl syncs your campaigns, ad groups, and keywords automatically.
Add Revenue Tracking
Point your RevenueCat, Adapty, or App Store webhook to SpendOwl. Add our SDK to attribute installs to keywords.
See Your ROAS
Get real-time ROAS at the campaign, ad group, keyword, and country level. Make data-driven bid decisions instantly.
Frequently asked questions
Everything you need to know about SpendOwl.
Ready to optimize your Apple Ads?
Start tracking your ROAS today. No credit card required.